PUBLISHER CAPABILITIES AND SERVICES

The Pohly Company offers comprehensive publishing services. We create, market, and monetize for publishing programs in a variety of ways across multiple media channels, including print, web, video, and mobile. We offer both à la carte and turnkey program development, and everything we do is fully customized to meet your specific objectives.

Are you a start-up publisher? Check out our StepByStep Sales & Marketing for Small Business Program. Just click here to get started.

• CREATE
  Our capabilities include a wide range of strategic and tactical services all designed to get you results.
  • Start-up program and strategy development
  • Editorial and copy management
  • Design and graphic development
  • Website content development
  • Video development, editing, and production
  • Mobile applications
• MARKET
  Our capabilities include a wide range of strategic and tactical services all designed to get you results.
  • Competitive media analysis/market positioning
  • Multi-channel content matrix planning and implementation
  • Media kit, sales tools, and sales support services
  • Distribution management in any channel
  • Email program management and implementation
• MONETIZE
  Our capabilities include a wide range of strategic and tactical services all designed to get you results.
  • Sales strategy and development
  • Online, print, event, and integrated media sales
  • Domestic and international sales capabilities
  • Rate and pricing analysis and recommendations
  • Revenue and multi-year pro forma projections
  • Direct sales force recruitment, training, and management
  • Supplemental and ancillary media program development