CLIENTS & CASE STUDIES
CAPABILITIES
PUBLISHER CAPABILITIES AND SERVICES
The Pohly Company offers comprehensive publishing services. We create, market, and monetize for publishing programs in a variety of ways across multiple media channels, including print, web, video, and mobile. We offer both à la carte and turnkey program development, and everything we do is fully customized to meet your specific objectives.
Are you a start-up publisher? Check out our StepByStep Sales & Marketing for Small Business Program. Just click here to get started.
- CREATE
Our capabilities include a wide range of strategic and tactical services all designed to get you results.
- Start-up program and strategy development
- Editorial and copy management
- Design and graphic development
- Website content development
- Video development, editing, and production
- Mobile applications
- MARKET
Our capabilities include a wide range of strategic and tactical services all designed to get you results.
- Competitive media analysis/market positioning
- Multi-channel content matrix planning and implementation
- Media kit, sales tools, and sales support services
- Distribution management in any channel
- Email program management and implementation
- MONETIZE
Our capabilities include a wide range of strategic and tactical services all designed to get you results.
- Sales strategy and development
- Online, print, event, and integrated media sales
- Domestic and international sales capabilities
- Rate and pricing analysis and recommendations
- Revenue and multi-year pro forma projections
- Direct sales force recruitment, training, and management
- Supplemental and ancillary media program development