Magazine Ad Sales

The Pohly Company's strategic approach to magazine ad sales generates customers, revenue, and growth

The Pohly Company's media sales and consulting services goes beyond traditional magazine ad sales tactics, boosting multi-channel reach with a focus on customized solutions that will improve your programs and help you increase your bottom line. Boosted by our communications consulting, market research, custom publishing, and design communications services, our media sales experts are uniquely positioned to provide a powerful opportunity for your advertisers.

Our success in creating powerful magazine ad sales programs is substantial - our magazine ad sales track record includes advertising sales program growth of 20-50%. We are able to achieve consistent success for both custom and traditional publishers through our strategic understanding of all aspects of media sales and product development.

The Pohly Company brings a variety of skills to our client's media programs that improve both their financial success and their quality. Our senior strategists and sales management professionals work with you to customize your advertising sales solutions and increase your bottom line.

Our ad sales capabilities include:

  • Media sales feasibility assessment and strategy development
  • Integrated print, online & event media sales
  • Direct sales and sales force management
  • Territory analysis and recommendations
  • Ancillary product development to augment print
  • Media kit sales and sales tool design and redesign
  • Graphic design services

The Pohly Company is a diversified marketing and publishing services company, and is recognized as one of the leading customer engagement companies in the country.

The Pohly Company
The Association of National Advertisers

Case Study

A Fresh Face for an Industry Leader
The Association of National Advertisers leads the marketing community — now their magazine does the same

» The Association of
   National Advertisers

» Boston Society
   of Architects

» Continental Airlines
» Massachusetts Office of
   Travel and Tourism

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