The Pohly Company

Where Journalism and Marketing Meet and Build Better Customer Relationships

The Pohly Company creates custom content that engages and involves reader customers at every level. Inherent in our success with brands and associations such as Continental Airlines, Hannaford and the Association of National Advertisers is our unique approach to the custom publishing arena. Our programs seek to embrace customers through memorable editorial content and credible journalism paired with formidable marketing experience. This proven methodology translates to successful work in all content media, including magazines, newsletters, web, and video. We believe in the art of creating a meaningful two-way conversation that captures attention, provides relevant touch-points for customers, and opens the door to compelling, long-lasting relationships.

Services

• Program strategy development
• Audience definition
• Market research
• Editorial and copy management
• Design and graphic development
• Microsite design and programming, SEO, pay-per-click, and customized content marketing
• Print, prepress, and production
• Circulation management