The Pohly Company
The Pohly Company Receives Two Astrid Awards

BOSTON, April 28, 2008 — Customer engagement leader The Pohly Company has received recognition by the Astrid Awards for its custom publication and inflight magazine Continental, published for Continental Airlines. The Pohly Company publishes Continental’s inflight magazine and manages the magazine’s Web content and advertising sales. The Pohly Company received two awards for Continental: one for its January 2007 cover and another for its Web site, continental.com/magazine.

The Astrid Awards are an international competition honoring outstanding achievement in design communications. Sponsored by MerComm Inc., the award program was founded in 1987 with the principal purpose of advancing the arts and sciences of communications in an international arena.

About The Pohly Company
The Pohly Company is a diversified marketing and publishing services company that specializes in customer engagement content and marketing: creating and sustaining customer relationships from acquisition through brand affinity.  Services include communications consulting and market research, custom publishing, media sales and consulting, and design communications. The company works with world-class brands, publishers, and major associations, including Continental Airlines, Coca-Cola FoodService, UAW-Chrysler, Western Union, and the Association of National Advertisers. The Pohly Company is also the publisher of FuelNet Monthly, a web-based information provider of smart marketing tools for the growing business. For more information on the Boston-based Pohly Company, visit pohlyco.com, and for information on FuelNet Monthly, visit fuelpublishing.com.

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